伏地魔 (Fú dì mó) — Voldemort / He Who Must Not Be Named — use...
Voldemort / He Who Must Not Be Named — used to refer to a person, brand, or topic that is too sensitive or taboo to name openly. Also used humorously for exes, rivals, or anyone someone refuses to acknowledge. The censored name is often replaced with 伏地魔.
Example Usage
那个账号是伏地魔，大家心知肚明但都不说。
That account is Voldemort — everyone knows but nobody says the name.
Cultural Context
Given China's internet censorship environment, the concept of "He Who Must Not Be Named" resonated immediately. The term is used on Weibo and Bilibili to refer to banned accounts, politically sensitive figures, rival companies, or anyone whose name triggers content moderation.
Category: internet-culture