开盒子 (kāi hé zi) — Translates to 'unboxing

Translates to 'unboxing,' this term describes the trend of opening products in front of an audience, often seen in videos. It reflects consumer culture and the excitement surrounding new products.

Example Usage

我今天会直播开盒子,展示新买的科技产品。

I will be live-streaming an unboxing today, showcasing my newly bought tech products.

Cultural Context

Very popular in e-commerce and influencer culture.

Category: internet-culture