小众 (xiǎo zhòng) — Meaning 'niche
Literally meaning 'niche', this term is used to describe things that are trendy among a small, specific group of people rather than the general public. It's often used in discussions about music, fashion, or interests that are not mainstream.
Example Usage
这首歌在小众群体中非常受欢迎。
This song is very popular among niche groups.
Cultural Context
Commonly used by young people to express appreciation for unique or less promoted content.
Category: internet-culture